Arun Balachandar K. and A. Jayanthila Devi 2024. The Impact of Internet Marketing in E-Commerce: A Case Study. International Journal of Case Studies in Business, IT and Education (IJCSBE). 8, 1 (Apr. 2024), 326–339. DOI:https://doi.org/10.47992/IJCSBE.2581.6942.0349.