[1]
Velita Sibon Lobo and K. Shivashankar Bhat 2023. Quantitative Evaluation of Youth Audience in Local Media through ABCD Analysis. International Journal of Management, Technology and Social Sciences (IJMTS). 8, 4 (Nov. 2023), 128–153. DOI:https://doi.org/10.47992/IJMTS.2581.6012.0316.