Sustained Policies on Technical and Operational aspects of IT Industry – A Case Study of Tata Consultancy Limited

Abstract

Running an IT company in India is one of the challenging jobs in the current scenario because of changes in IT technologies. Most of the graduates try to get their career in the same field, in the same reason, there are plenty of IT companies are opens their door to those graduates to do business in the software sector. There are several industries and numerous companies in each industry. Here each company follows different strategies to step up the industries thereby to survive and make a profit. Software and Information Technology (IT) is one of the segments where a number of departments are working together to develop products or to give services. TCS (Tata Consultancy Services Limited) is one of the most reputed Indian based IT company particularizes its business all over the world around 46 countries. It is a leading information technology firm and software outsourcing organization in the world. In its journey of business, it was a partner with many companies from the past 50 years. TCS deals with consulting-led, cognitive powered, incorporated selection of business, machinery, facilities, and solutions. In terms of market capitalization, TCS becomes the second top company in India. According to Forbes’ most innovative company list, TCS placed 64th rank in all over the world and 1st rank in India. It service provider sector TCS has second place in all over the world. This paper is scrutinized how the company’s growth takes place from 1968 to till date. And what are the other software companies in India that compete with TCS, Different industries in which TCS expands its business wings, different products, and services of the company and various strategies used by the company to expand its business and market capital. Contribution of the company to software industry as well as our nation and listed number of awards and accolades received by the company and also explored some problems faced by software companies in India including TCS. And finally, we analyze the business strategies of the company using SWOT analysis.